e-newsletters

We have always offered printed newsletters, but because we wanted to help our clients communicate even more effectively with their customers, we have now extended this to eNewsletters.

It offers you an excellent method to convey a powerful selling message to all your customers with one targeted email, simultaneously.  Being able to offer those promotional deals, special offers or prestigious case study is a really effective way of engaging your customers. 

Use eNewsletters to identify your next customers and how best to target them online.

eNewsletters are cost-effective, measurable and more environmentally friendly than printed ones.  Here, at Dragonfly PR, we see them as an essential means of targeting your customers.

Let’s get straight to the point, shall we?  The benefits of eNewsletters are as follows:

1. They’re a cost-effective way of reaching all the people important to your business
2. You can reach all of those people in one targeted send
3. They are quick, easy and convenient for your customer to read, with a reply being a simple click of a mouse
4. The mail itself can be used for anything you wish: sales, news, features, special offers…the list is endless.
5. Links contained within the email will drive traffic to your site

Another major benefit is that many email software programmes now feature tracking, making any email campaign easily measurable.  We can tell you which of your clients have read which article.  This is particularly useful if you’re marketing special offers as you can see who clicked-through and didn’t.

If you would like to know more about this fantastic new service, then please feel free to contact enquiries@dragonflypr.co.uk us at Dragonfly and we will be happy to show you how it works.