Sustainable, memorable marketing campaigns |
John Brash |
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Sustainable building is the most important issue currently facing housebuilders and developers. Our knowledge of the construction sector made us the natural choice for this client which has been supplying sustainable timber products for over 100 years. |
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still run by the fourth generation of the Brash family, which meant that this was always going to be a results-driven account. With a hundred year history and phenomenal growth over the last five years, this has enabled the company to achieve a turnover of over £40m. The company is the UK's leading manufacturer of roofing battens and scaffold boards and the premier distributor of Cedar Shingles and Shakes, exterior timber cladding, ‘long length’ carcassing and anti-slip timber decking. Supplying into the housebuilder and developer market through builders merchants, John Brash has gained a position as one of the leading timber manufacturers and importers within the UK. The PR campaign has been devised to fit around the clear goals of the company. Put simply, the campaign aims to strengthen its position as market leader in each category in which it operates. Its JB-RED roofing batten is the first and only factory graded roofing batten guaranteed to meet British Standards. Its range of JB Antislip Plus™ decking is also a first in the market and has been shown by the HSE to reduce the likelihood of slips and trips, whilst its range of Western Red Cedar roofing shingles have been fitted on some of the most prestigious buildings in the UK.
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